Compare PbN

Explore a Comprehensive Feature Comparison of PbN.

Get a Demo

Marketing Agencies

Marketing Agencies

Powerful Insights Agencies
Trust to Prove ROI

Track, attribute, and prove impact across every client campaign.
Practice by Numbers gives marketing agencies real attribution, call intelligence, online booking analytics, and multi-practice dashboards that show clients exactly what's working, what’s not, and where to scale next.
Partner With Us
Book a Demo

Don’t Just Take Our Word for It

The Problem

Where Agencies
Lose Visibility into ROI

Marketing for dental practices is more complex than it looks. Agencies are expected to bring in new patients, increase production, generate reviews, fix local SEO, and report monthly results, all while relying on:
  • Front desk reporting that’s inconsistent
  • PMS systems that don’t track marketing ROI
  • Missed or mishandled calls that ruin campaign results
  • Clients who think “marketing isn’t working,” even when it is
Most agencies can’t measure impact because the data they need lives in different systems, disconnected and unverified. And when you can’t prove impact, you can’t grow retainers. 
That’s exactly the problem PbN solves.
The Solution

PbN Helps Agencies
See, Show, and Scale Results

A single platform that connects marketing activity, calls, appointments, production, and collections, giving you complete visibility into campaign performance.

Marketing IQ

Finally, real attribution you can trust.
PbN ties marketing sources directly to actual revenue, not just phone calls or form fills
  • Call Tracking: Assign unique numbers to Google Ads, Meta, Postcards, Websites, etc.
  • True ROI: Track Production and Collections per referral source.
  • UTM Tracking: Generate campaign-specific URLs for digital ads.
  • Lead Categorization: Know which inquiries were true new patients vs. existing patients or wrong numbers.

Know exactly where every new patient comes from
Learn more >

Call Intelligence

You know marketing did its job. Now your data can prove it.
Most agencies lose clients because no one can see what happened on the calls. PbN changes that. You get:
  • Call Recording & Transcription: Review every patient conversation for quality, compliance, and consistency.
  • Sentiment Analysis: Understand caller intent, tone, and drop-off moments, powered by AI.
  • Outcome Tracking (Booked vs. Not Booked): See which calls convert and which don’t, with reasons tied to outcomes.
  • Staff Performance Insights: Identify when lead loss is caused by call handling or follow-up gaps, not marketing performance.
Show clients the exact number of opportunities created and how many were converted by the front desk.
Learn more >

Online Booking Conversion Tracking

Track digital campaigns all the way to the appointment calendar.
PbN Online Booking connects scheduled appointments directly to your campaigns.
  • Referral-Based Booking Links: Attribute every appointment to the exact campaign, ad group, or source that drove it.
  • Keyword-Level UTM Insights: See which search terms convert, not just clicks. So you can invest in what actually drives revenue.
  • Conversion Pixel Tracking: Capture confirmed bookings and form completions with clean, reliable conversion signals.
  • New vs. Existing Patient Segmentation: Understand acquisition vs. retention performance to optimize spend, messaging, and ROI.
You get full visibility to the entire journey, from click and booking to production.
Learn more >

Reputation Management

Boost your clients’ SEO and social proof without manual effort.
PbN automates review generation and gives you insights that matter.
  • Automated Review Requests via SMS & Email: Capture more patient feedback automatically, right after visits. No manual follow-ups required.
  • Google & Facebook Integration: Centralize reviews from the platforms that matter most to your online reputation.
  • Word Cloud Sentiment Analysis: Instantly see what patients love or dislike most, without reading hundreds of reviews.
  • Review Volume & Rating Trends Over Time: Track growth, spot reputation issues early, and measure the impact of operational changes
With this, you can add review growth as a measurable, reportable service.
Learn more >

Enterprise Dashboard for Agencies

All your clients and KPIs, in one place.
For multi-location DSOs or multi-client agencies:
  • Consolidate all campaigns across practices
  • Compare locations on production, leads, booking, and ROI
  • Benchmark performance to identify outliers
  • Create agency-level reporting in minutes

You get a single command center for every client you manage.
Learn more >

Why Marketing Agencies
Love Practice by Numbers

01

True Attribution

Turn campaign performance into clear, defensible revenue proof.

02

Transparency for You and Your Clients

Clear insights reduce disputes, unclear performance, and “these leads aren’t good” conversations.

03

Better Client Retention

When you can show booked appointments and production tied to campaigns, renewals become automatic.

04

Scale Your Services

Expand your offerings with built-in review generation, call coaching, advanced analytics, and multi-location control.

05

Reduce Operational Bottlenecks

If leads aren’t converting, PbN shows you why.

Who PbN Is For

Marketing Agencies Running Dental Campaigns
DSOs With Internal Marketing Teams
PPC, SEO, Content, or Growth Agencies
Fractional CMOs
Consultants Who Need Data Clarity

If your job is to bring in patients, PbN is your source of truth.

Loved by Practice Owners

“We love Practice By Numbers at Godley Station Dental. We use it to communicate with our patients, increase appointments, and streamline our operations. The reporting stats from custom e-mail campaigns are especially helpful when tracking effectiveness. We also appreciate the webinar trainings offered to make sure our team is up-to-speed on the functionality of the software. Thank you, PBN!”

Rebekah L.

Director of Marketing and Public Relations

Turn dental marketing performance into clear, client-ready proof of growth.

Become a PbN Partner
Get a Demo

Book Your
Free Demo

See how you can handle scheduling, payments, communication, and reporting — all in one place, with one platform.

Image
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.